ACHIEVE O2 LLC TO LAUNCH NEW YARN FOR PERFORMANCE/ WELLNESS MARKET

Beverly, MA August 1st, 2008 - Achieve o2 LLC distributors of Celliant™/ Holofiber® technology and Optimer Performance Fibers, makers of Drirelease ® with FreshGuard® have combined two great technologies into one yarn. The new Drirelease Celliant yarns will be launched at the 2008 summer Outdoor Retailer Show in Salt Lake City in August.

Drirelease comfort and moisture management + Celliant "clinically proven pain relief"

According to Achieve o2's Business Manager, Adam Scire, "combining the superior moisture management, comfort and odor control of Drirelease with the clinically proven therapeutic benefits of Celliantä make this combination of technologies the premier product for the performance market".

Developed and patented by Hologenix, LLC, Celliant is a specially formulated material designed to enhance oxygen levels in the body, relieve pain and help regulate body temperature.

Drirelease with FreshGuard is already used in the medical, sports and sleepwear markets to aid health by keeping the skin dry, comfortable and inhibiting bacterial growth. Drirelease will supply its unique set of benefits to the new performance yarn. The addition of Celliant will boost its comfort and assist with athletic performance by aiding in muscle recovery and reducing pain.

"The combination not only adds up to an exceptional value in benefits for the consumer, it demonstrates both the flexibility of the Drirelease patent and the ability of brands to build unique performance products," says Lee Thompson.

Achieve o2 is the exclusive distributor of the new Drirelease Celliant yarns.

Manufacturers in the performance market for apparel, footwear and hosiery can contact Adam Scire at adam@achieve-o2.com or call 704-799-2035 for more information. Please visit our web site at www.achieve-o2.com.

Please stop by the Drirelease booth # 62047, near the business center on the 2nd floor at the Outdoor Retailer Show for more information on this exciting new product.